Restaurant branding: A local story A heritage brand with a defined sense of place. Brand and environment graphics for a restaurant on the English coast, offering modern British cuisine. Case study:Galley Restaurant (UK) A unique local story Local inspiration | Cohesive colour and materials palette | Playful, nostalgic tone of voice | Authentic proposition Next Restaurant branding: Breaking the mould Introducing Asian cuisine to an untapped market. The first venture from Central Kitchen: an ambitious and visionary team with a mission to establish an Asian cuisine restaurant chain in Belgium. Case study:Dam Sum (Belgium) Marketing & social Advertising collateral | Social media campaigns | Playful tone of voice | Sub branding Next Restaurant branding: Breaking the mould Authentic Asian cuisine: delivered. The first digital only venture from the Central Kitchen chain: a quirky, youthful proposition to stand out in the online food delivery sector. Case study:Bim Bam Boum (Belgium) Next Restaurant branding: Breaking the mould Authentic Asian cuisine: delivered. The second digital only venture from Central Kitchen: a focus on authentic, hot Sichuan noodles – available via Deliveroo and Uber Eats. Case study:Damn Damn Noodles (Belgium) Marketing & social Campaign collateral | Social media | Playful tone of voice | Guidelines and assets Background story Process outline | Overview and project brief | Strategy rationale | Research and inspiration | Design development | Creative application